Our Team

Your Associate Team

Mark Shields

Managing Director

mark shieldsMark is the Founder and Managing Director of The Life Practice Group. He has appeared regularly on the radio and TV and is a monthly columnist for the Life Magazine Group, CAM Lifestyle and The Complementary & Alternative Medicine National Edition for Professional Practitioners. His CAM coaching column ” The difference that makes the difference ” is well known throughout the UK helping many practitioners in their own businesses.  He has also written and produced his own successful range of “Home Hypnotherapy” audio books which are available at Waterstones bookshops throughout the UK.

Prior to setting out on his own he worked in the corporate arena for twenty years, starting from the bottom and worked his way to the top in the Financial Industry. He has achieved tremendous success during his career, with his penultimate role as Head of Channel Islands Banking for Barclay’s based in Jersey.

He has trained his courses for many years now and his students include world champion sportsmen, government officials, TV presenters and celebrity musicians. His training style and delivery of the course content is unique and well known in the personal development industry which is what makes the courses so popular.

Mark is now BBC3 Counties regular Life Coach appearing in the expert hot seat once a month. He has also recently taken up the post as vice president for the Brtish Association of Theraputic Hypnosis & NLP Practitioners one of the oldest most well established organisations in the UK.


Karen Shields

Operations/Marketing & Nutritional Director


Prior to setting up the Life Practice with her husband Mark, Karen worked in Marketing, PR and Property Management. After having their two children this sparked an urge to educate herself in the field of Nutrition and she achieved a new career path.

As our Nutritional Director, Karen qualified from the University of West London after a period of five years of training for a BSC in Nutritional Medicine. She is a member of the British Association for Applied Nutrition and Nutritional Therapy (BANT) www.bant.org.uk, as well as being registered with the Complementary and Natural Healthcare Council (CNHC). www.cnhc.org.uk

Karen’s vision when setting up Life Practice Nutrition was to offer bespoke programs that positively support an individual’s health through active nutrition and lifestyle management.  She works together with her clients to develop an approach that is suitable to their lifestyle and helps them to find the right motivation to change and take responsibility for their health goals.

Karen is not a great believer in diets, but prefers that if you can make healthier choices this can enable individuals to embark on a more positive outlook for the future, have higher self-esteem, confidence and a spring in their step!

Her own design of Neuro Nutrition Programs support mood disorders such as Stress, Depression and Anxiety, as well as Weight Loss. She works in tandem with Mark Shields, Life Coach, Hypnotherapist & NLP Trainer by offering a two pronged approach of joint therapy to tackle your relationship with food, as well as, your nutrition & lifestyle choices.


Tracey Baum

Life Practice St. Albans


2014photoTracey evidences a wealth of experience after working successfully for many years in Management Training Counseling, healthcare, and the NHS

Her natural empathetic ability and diverse skills and experience have helped her secure success at all levels including Sales, leadership, Mentoring and Coaching

She is a fully qualified Master Practitioner of NLP, Clinical Hypnotherapy, Life Coaching & Mentoring


Nicole Atkinson

Life Practice Richmond


Nicole, has over 10 years experience in the social care arena working extensively with clients of all ages from all walks of life. Her interest in helping people inspired her to study, and gain advanced qualifications in Modern Psychology, NLP, Hypnotherapy and Coaching. Her clinics are across south west London in Richmond, Kew, Twickenham and Brentford. Her range of services are designed to assist men and women across a number of different challenging areas that we face today. These include divorce and separation, addictions, fears and phobias, work related stress, post natal depression and much more


01825 723281